Creativity & Growth Mindset

By the end, the learner can

• Program diversification: designs new fitness or wellness offerings that address underserved participant populations or emerging wellness trends not currently reflected in the schedule
• Promotional creativity: develops engaging marketing content and visual materials to increase member awareness and participation in wellness events
• Marketing concept development: generates promotional ideas for seasonal packages, loyalty incentives, or referral programs that align with the spa's brand and client demographics

Session plan

1. 10 minHow these are scoredWhere this shows up: service businesses and community or recreation settings, working with clients, customers, coworkers. Conditions to expect: customer-facing, relationship-based, experience-sensitive. Entry roles this maps to: Childcare Workers, Crematory Operators, Funeral Attendants.
   • modifies existing service delivery models in response to emerging community needs or resource constraints, piloting changes on a small scale before full implementation
   From Social and Community Service Managers (11-9151.00)
2. 10 minSituationsWork the task on your own first. Support is available, but ask for it out loud so the group hears what got you stuck.
   • Tools in play: Spreadsheet software, Office suite software, Word processing software.
3. 10 minWhere the group splitCompare answers before the debrief. Where the room split is the useful part — the split usually marks a real judgment call rather than a knowledge gap.
   • Where did two people read the same situation differently, and what did each notice?
   • Which answer would survive a supervisor asking "why did you do it that way?"
4. 10 minThe pattern behind the answersClose the loop: what changed between the first attempt and the last, and what would have to be true for creativity to hold up on a bad day.